What does “men” mean? Meaning and how it is used
Men means, on subscription platforms, male creators: profiles run by a man, with content in which he appears. It is one of the largest categories of all, even if it gets less attention than the female ones, and on FanGuide it gathers the Italian creators who present themselves as men. The audience is mostly male, gay or bi, but not only: part of the fan base is female, especially for profiles built around fitness and entertainment.
Where the word comes from
As a category label, “men” (or “male creators”, in Italian “uomini”) arose to set male profiles apart on platforms that were initially built mostly around women creators. The keywords that go with the category come from the LGBT community: “gay” and “bi” are the words fans type most often when looking for a male creator, because they describe the audience the profile is aimed at, not necessarily the creator’s own orientation. Another part of the niche comes from the fitness world: personal trainers, models and athletes who were already showing workouts and physique on social media and found in subscription platforms a way to charge for their more exclusive content.
How it is used today (on social media and OnlyFans)
On social media male creators use hashtags such as “gay”, “bi”, “fitness” and “model”, and state in their bio who they are talking to. On OnlyFans internal search barely exists, so fans arrive from Instagram, TikTok, Telegram or directories like FanGuide, where the “men” category separates male profiles from female ones at a glance. The niche is very large and varied: fitness models, actors and performers, lifestyle influencers, couple creators who also keep a personal page, men who address a female audience with romantic or entertainment content. The labels “gay” and “bi” should be read for what they are, search keywords: they say who the profile is designed for and nothing about the private life of the person running it. The correct language stays neutral and respectful: “male creator”, “men’s profile”, without labels about orientation that the creator has not chosen himself.
Not to be confused with
- Couples: profiles run by two partners together; if one of them is a man, the profile stays in the couples category, not in the men’s one.
- Trans: trans women creators have their own category and are not listed under men; a trans man, on the other hand, is a male creator in every sense.
- Gay and bi: not separate categories on this site but keywords used in searches; they describe the audience a profile is aimed at.
See the Italian male creators.
FAQ
Are male creators only aimed at a gay audience?
No. The audience is largely male, gay or bi, but there is also a female audience, especially for profiles built around fitness, entertainment and romantic content.
What do the keywords gay and bi next to a profile mean?
They say who the profile is aimed at, that is, the kind of audience it seeks. They say nothing certain about the creator’s private life, which he often does not disclose.
Does a trans man belong in the men category?
Yes. A trans man is a male creator in every sense. The site’s trans category is instead about trans women creators.
